LinkedInBefore
0
After
300K+
avg. impressions per post
Founder-led LinkedIn built from zero. Top posts hit 521,800 / 473,643 / 377,854 / 362,920 impressions. Average per post crosses 300K.
Deepanshu Udhwani · Co-founder, Postlit
Read the case studyLinkedIn ghostwriting for founders and senior leaders
LinkedIn that books calls.
We write and run your LinkedIn in your voice, so the right buyers, investors and hires start coming to you. Every post is human-written and approved by you.
Takes 30 seconds. We reply on WhatsApp or email, usually within a few hours.
- avg. impressions per post on our own founder's LinkedIn
- 300K+
- avg. impressions per post on our own founder's LinkedIn
- views across client accounts
- 1.2B+
- views across client accounts
- of your time a month
- <2 hrs
- of your time a month
Co-founded by a Toptal Verified Expert in Marketing (ex-Alibaba Cloud, MakeMyTrip) and a founder featured in Firstpost
Founders and brands we have worked with
30DaysCoding
SkillsetMaster
Pilgrim
Karmic Beauty
Fae Beauty
Headsup4tails
Hills Pet Nutrition
Venture Voices(01)Receipts
The work speaks. Loudly.
A few of the moves we've made for founders and brands. Numbers, not adjectives.
LinkedIn
LinkedInBefore
1,500
After
300K+
avg. impressions per post
Founder LinkedIn grown from a 1,500-follower base. One post hit 100,004 impressions in 11 hours; the Kohli x Anushka Sharma founder post crossed 393,781.
Venture Voices · Muskan Agrawal
Read the case study
InstagramBefore
100K
After
503K
followers · 27.1M views in 30 days
Grew @singh.aryan.45 from 100K to 503K followers with a consistent EdTech/AI content strategy: 20-30+ posts/month, 27.1M views in a single 30-day window.
Aryan Singh · EdTech/AI creator
Read the case study
Instagram + YouTubeBefore
5.8M
After
41.2M
views/month across IG + YouTube
Content strategy across Instagram and YouTube for a 5.8M-follower public figure, sustaining 41.2M views/month.
Technical Guruji · Gaurav Chaudhary
Read the case study
InstagramBefore
215K
After
16.5M
views/month
Content and brand management for a global entrepreneur's Instagram, sustaining 16.5M views/month.
Jack Delosa · Global entrepreneur
Read the case studyScreenshots from real analytics dashboards. We walk you through the full breakdown on your call.
Want results like these on your LinkedIn?
Get a free LinkedIn teardown. A founder reviews your profile and tells you what is costing you reach and what we would change first, whether or not you hire us.
Led by a Toptal Verified Expert in Marketing and a doctor turned content strategist.
(02)Who we write for
Built for people whose name is the brand.
Different leaders need different playbooks. Pick yours to see what works, what to avoid and what results look like.
(03)What we run
Your whole LinkedIn, handled.
Pick one service or hand us all four. Writing gets you seen. Positioning, profile and engagement are what turn being seen into meetings.
Beyond LinkedIn
When your audience also lives elsewhere, we repurpose the same ideas into short-form video and threads. Same voice, same team.
Instagram and Reels
Short-form video and a real grid, repurposed from your LinkedIn ideas and recordings.
YouTube and Shorts
Packaging, thumbnails and a Shorts system that feeds the main channel.
X (Twitter)
Threads and posts in your voice for founders whose buyers and investors live on X.
(04)In their words
Founders who handed us their face.
The highest-trust thing a founder can give an agency is their name on a post. Here's what that's been like.
“Banpreet gets our brand voice and translates it into content that actually performs. It's been a genuinely easy, high-trust partnership.”
Vaibhav Mittal
Founder · Karmic Beauty
“They understand founder-led content in a way most agencies don't. Every post sounds like me, not a template.”
Muskan Agrawal
Founder · Venture Voices
“Working with Banpreet has been smooth. She gets the space and consistently ships content that resonates with our audience.”
Aryan Singh
Founder · 30 Days Coding
“Banpreet brings a level of care to content that's rare. She's made showing up online feel effortless.”
Jack Delosa
Founder · The Entourage
“They took the time to understand what Fae stands for and built content that actually reflects the brand.”
Karishma Kewalramani
Founder · Fae Beauty
(05)How it works
Under two hours a month of your time.
You bring the thinking. We do the writing, posting, engaging and reporting. Nothing goes live without your approval.
- 01
Teardown and voice interview
A free written teardown of your profile, then a 45-minute recorded interview. We learn how you think, what you will never say, and who you need to reach.
- 02
Positioning and profile
We lock two or three content pillars, rewrite your profile so it converts, and plan the first 90 days around your actual goal.
- 03
We write, you approve
Human-written drafts land in one weekly batch. You approve or edit in about 20 minutes. Nothing goes out without your yes.
- 04
Engage and compound
We comment on your buyers' posts, handle connection requests, flag warm DMs to you, and report monthly on what moved.
Why us
Built for leaders who cannot afford to sound generic.
Your name is on every post. So we treat it like a reputation, not a content calendar.
- Human-written, AI-assisted. We use AI for research and analysis, never for the words your network reads. LinkedIn now lets readers flag AI slop, and they do.
- You work with the two founders, not a rotating junior writer. One of us is a doctor turned content strategist, the other an engineer who grew his own LinkedIn to 300K+ average impressions.
- We optimize for meetings, not vanity metrics. Every engagement starts from the business outcome you want and is reported against it.
- Category exclusivity. When we take you on, we do not write for your direct competitor.
The partners
You don't get an account manager. You get the founders.
Postlit Media is run by two operators who have built and grown things themselves: an engineer who scaled a product to 80K+ students and his own LinkedIn to 300K+ average impressions, and a doctor turned content strategist founders trust with their voice. When you work with us, you work with us.
Founder of Postlit Media. She left medicine for content the moment she realised she was better at explaining ideas than memorising them. Now she sits with founders, executives and clinicians, finds what genuinely makes them different, and turns it into LinkedIn content that stops the right people scrolling. No templates, no recycled hooks.
- Featured in Firstpost
- Content partner, Venture Voices podcast
- Writes for founders, CXOs and doctors
Engineer turned operator. Selected as one of 29 open-source interns worldwide at Alibaba Cloud, then shipped backend at MakeMyTrip handling 100K+ concurrent users (and won 'Super Starter of the Year'). Co-built 30DaysCoding from zero to 80,000+ students across 15 countries with no funding, running product, paid ads, email and community himself. He builds the AI automation and distribution systems that make Postlit's content compound.
- Toptal Verified Expert in Marketing
- Ex-Alibaba Cloud · Ex-MakeMyTrip
- Scaled 30DaysCoding to 80K+ students, 15 countries
- $1.4M+ in ad spend managed across Meta and Google
Straight answers
Questions founders actually ask
Will the posts actually sound like me?
Yes, because they start from you. Every month we record a 45-minute interview and build posts from your stories, opinions and phrasing. You approve every post before it goes live, and most clients stop editing after the first few weeks.
Do you use AI to write the posts?
No. Our writers write every post. We use AI for research, trend spotting and analytics only. Generic AI posts get roughly 40% fewer views on LinkedIn in 2026 and readers can now flag them, so it is a bad trade for your reputation.
How much of my time does this take?
Under two hours a month: one 45-minute interview, about 20 minutes a week to approve drafts, and replying to the warm conversations we flag for you.
How fast will I see results?
Your profile and first posts go live within two weeks. Most clients see clear growth in impressions and profile views within 30 to 45 days, and inbound conversations typically start between month two and month three of consistent posting.
Who do you work with?
Funded SaaS and AI founders, CEOs and CXOs, VCs and investors, doctors and healthtech founders, and consultants, CAs and lawyers. Clients are in India, the UAE, the US, the UK and Singapore.
Do you need my LinkedIn password?
No. For ghostwriting you post from your own account or we schedule through a tool you approve. For engagement and account management we agree a secure access method up front, and you can revoke it at any time.
What happens after I send the form?
One of the two founders reads it personally, usually within a few hours (IST). We look at your profile and recent posts and reply with the three things we would change first. If it looks like a fit, we set up a 30-minute call. If not, you still keep the advice.
Who is this not for?
Anyone who wants to buy followers, run engagement pods or post AI content in bulk. It is also not a fit if you will not spare 45 minutes a month for an interview, because that is where your voice comes from.
Do you work with competitors in our space?
No. We keep category exclusivity for active clients.
What does it cost?
Every engagement is scoped to your goals, posting volume and how much engagement work you want handled. Send us a message and, if it looks like a fit, you get a clear number on a short call, not a runaround. Our LinkedIn ghostwriting cost guide shows what the market charges in 2026.
Let's talk
Get your free LinkedIn teardown
Tell us who you are and what you want from LinkedIn. One of the founders reviews your profile and recent posts and replies with the three things we would change first, whether or not you hire us.
What happens next
- 1A founder reads your message, usually within a few hours (IST).
- 2We review your profile and recent posts, then send you the three changes we would make first.
- 3If it looks like a fit, we set up a 30-minute call. If not, you keep the advice.
You will hear from Banpreet or Deepanshu, not a sales rep.
Free resources
Try it yourself first.
Free tools and the playbooks we use with clients. No sign-up.
Free LinkedIn tools
Latest playbooks
- What is the 4-1-1 rule on LinkedIn? (With examples)The 4-1-1 rule on LinkedIn explained: its origin, how founders should adapt it, a sample 4-1-1 week, plus the 95-5 and 3-7-27 rules and when to break them.
- What is the golden hour on LinkedIn? Does it still matter in 2026?What the LinkedIn golden hour is, what LinkedIn has and has not confirmed, why engagement pods get penalized, and a first-hour checklist for 2026.
- Is 10,000 impressions a lot on LinkedIn? 2026 benchmarksIs 10,000 impressions a lot on LinkedIn? 2026 benchmarks by follower count, impressions vs reach, engagement rates, and what good means for founders.